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Companies House · 00733214 Active

Advertising Standards Authority Limited(The)

Private company limited by guarantee

Castle House, Paul Street, London, EC2A 4LS

Find an accountant View on Companies House

00733214

Company number

22 Aug 1962

Incorporated

14

Active officers

31 Dec 2025

Last accounts made up to

Advertising Standards Authority Limited(The) company overview

Advertising Standards Authority Limited(The) is a private company limited by guarantee registered with company number 00733214. It was incorporated on 22 Aug 1962 and its current status is active.

The registered office is at Castle House, Paul Street, London, EC2A 4LS. The company has 14 active officers.

Advertising Standards Authority Limited(The) upcoming deadlines

Year end accounts

Due 30 Sep 2027

320 days

Confirmation statement

Due 25 May 2027

192 days

Corporation tax payment

Due 1 Oct 2027

321 days

Dates are the ones Companies House holds for this company. Late accounts trigger automatic Companies House penalties starting at £150, and HMRC charges interest on late corporation tax.

Advertising Standards Authority Limited(The) at a glance

64 years

Trading age

23,460 days since incorporation

14

Active officers

Richard, Alison, Judith, Claire

285

Filings on record

Latest: 7 Oct 2026

100/100

Filing health score

Accounts and statement up to date

Directors of Advertising Standards Authority Limited(The)

Nature of business (SIC codes)

74909

Other professional, scientific and technical activities not elsewhere classified

Allowable expenses for Advertising Standards Authority Limited(The)

Based on Advertising Standards Authority Limited(The)'s SIC code (74909), these are typical tax-deductible expenses for a professional & creative services company. Claiming them lowers the profit you pay corporation tax on.

Design tools & equipment

Creative software, cameras, drawing tablets and props.

Professional memberships

HMRC-approved professional body subscriptions.

Business travel

Trains, flights, hotels and subsistence for client work.

Working from home

A share of household bills or the £6-a-week flat rate.

Vehicle & mileage

45p a mile for the first 10,000 business miles in a personal car.

Staff & director salaries

Wages, employer NI and pension contributions paid through PAYE.

Accountancy & legal fees

Bookkeeping, year-end accounts, tax advice and company secretarial costs.

Business insurance

Public liability, professional indemnity and employer's liability cover.

Phone & internet

Business mobile contracts, broadband and a share of home internet.

General guidance only — every expense must be wholly and exclusively for business. Ask an accountant

Tax guide for businesses like Advertising Standards Authority Limited(The)

How much tax does a professional & creative services company pay?

UK companies pay corporation tax at 19% on profits up to £50,000, rising to 25% above £250,000, with marginal relief in between. Claiming every allowable expense reduces taxable profit.

Does a company like Advertising Standards Authority Limited(The) need to register for VAT?

VAT registration is compulsory once taxable turnover passes £90,000 in any rolling 12 months. Many businesses register voluntarily to reclaim VAT on costs.

How much does an accountant cost for a limited company in London?

Fixed-fee accountants typically charge £60–£200 a month for a small limited company, covering year-end accounts, corporation tax and the confirmation statement.

Can directors of Advertising Standards Authority Limited(The) pay themselves in dividends?

Most small company directors take a low salary plus dividends. Dividends are paid from profits after corporation tax, with an annual £500 dividend allowance.

Filing history

  1. 7 Oct 2026 · MA

    Memorandum articles

  2. 7 Oct 2026 · RESOLUTIONS

    Resolutions

  3. 19 May 2026 · CS01

    Confirmation statement made on 11 May 2026 with no updates

  4. 8 May 2026 · AA

    Full accounts made up to 31 Dec 2025

  5. 7 May 2026 · TM01

    Termination of appointment of Kirsten Jane Miller as a director on 24 Apr 2026

  6. 7 May 2026 · TM01

    Termination of appointment of Rebecca Anne Rumbul as a director on 24 Apr 2026

  7. 7 May 2026 · TM01

    Termination of appointment of Krystle Sargent as a director on 24 Apr 2026

  8. 7 May 2026 · AP01

    Appointment of Miss Pippa Glucklich as a director on 24 Apr 2026

  9. 7 May 2026 · AP01

    Appointment of Mr Carwyn Howell Jones as a director on 24 Apr 2026

  10. 7 May 2026 · AP01

    Appointment of Mr Dekanrao Steven Apajee as a director on 24 Apr 2026

  11. 25 Jun 2025 · AA

    Full accounts made up to 31 Dec 2024

  12. 12 May 2025 · CS01

    Confirmation statement made on 11 May 2025 with no updates

  13. 18 Nov 2024 · AP01

    Appointment of Baroness Nicola Morgan as a director on 1 Nov 2024

  14. 14 Nov 2024 · TM01

    Termination of appointment of David Anthony Currie as a director on 31 Oct 2024

  15. 20 May 2024 · CH01

    Director's details changed for Ms Monisha Patel on 26 Apr 2024

  16. 15 May 2024 · CS01

    Confirmation statement made on 11 May 2024 with no updates

  17. 14 May 2024 · AP01

    Appointment of Ms Monisha Patel as a director on 26 Apr 2024

  18. 14 May 2024 · AP01

    Appointment of Ms Janet Murphy Cobbing De Bandeira as a director on 26 Apr 2024

  19. 14 May 2024 · AP01

    Appointment of Mr Matthew Robert Barwell as a director on 26 Apr 2024

  20. 13 May 2024 · TM01

    Termination of appointment of Nita Patel Woods as a director on 26 Apr 2024

Showing the latest 20 of 285 filings. See the full history on Companies House

Accounting services for Advertising Standards Authority Limited(The)

More about Advertising Standards Authority Limited(The)

About Advertising Standards Authority Limited(The)

Advertising Standards Authority Limited(The) is a UK private company limited by guarantee based in London, registered at Companies House as company number 00733214 since 22 Aug 1962. Its listed activities include other professional, scientific and technical activities not elsewhere classified. This page brings together its public record — directors, registered office, nature of business and filing history — in one easy place.

Advertising Standards Authority Limited(The) filings and compliance

Every UK limited company must file annual accounts, a confirmation statement and a corporation tax return each year. Advertising Standards Authority Limited(The) has 285 filings on record. Keeping on top of these deadlines avoids automatic penalties from Companies House and HMRC, which start at £150 for late accounts.

Looking for an accountant in London?

Businesses like Advertising Standards Authority Limited(The) often use a local accountant for year-end accounts, corporation tax, VAT and payroll. Compare fixed-fee, regulated accountants near London and get free quotes in minutes.

This page shows public information from Companies House. Director of Advertising Standards Authority Limited(The)?

Advertising Standards Authority Limited(The) – frequently asked questions

What is the company number of Advertising Standards Authority Limited(The)?

Advertising Standards Authority Limited(The) is registered at Companies House under company number 00733214.

When was Advertising Standards Authority Limited(The) incorporated?

Advertising Standards Authority Limited(The) was incorporated on 22 Aug 1962 as a private company limited by guarantee.

Who are the directors of Advertising Standards Authority Limited(The)?

Current officers are Richard James Lloyd (director), Alison Jane Hastings (director), Judith Rowland-Hill (secretary), Claire Jean Hilton (director), Rotha Geraldine Johnston (director), Elizabeth Anne Gordon (director) and 8 more.

What does Advertising Standards Authority Limited(The) do?

The company's registered nature of business (SIC) is 74909 – Other professional, scientific and technical activities not elsewhere classified.

Where is Advertising Standards Authority Limited(The) registered?

The registered office address is Castle House, Paul Street, London, EC2A 4LS.

Is Advertising Standards Authority Limited(The) still trading?

According to its latest Companies House record the company status is active. Its most recent filing was memorandum articles on 7 Oct 2026.

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